Learning Outcomes
When students graduate with a B.A. in Communication, they will know how to:
CRAFT MESSAGES
Apply communication theories and ideas to craft messages in a variety of media for particular audiences and purposes (including written and oral communication).
CRITICALLY ANALYZE AND EVALUATE MESSAGES AND AUDIENCES
Use communication theories and ideas to analyze, critique, evaluate, and problem-solve the dynamics and impacts of particular communication situations and their audiences. This includes interpersonal, intercultural, organizational, mass media, new media, and other communication environments.
DEPLOY COMMUNICATION TECHNOLOGIES
Select and use communication technology suitable to the message, audience, and purpose, and articulate how choices are informed by communication theory and practical challenges.